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Vertical banners and display totems are the preferred supports for large-format vertical communication in professional indoor environments. Trade show stands, reception halls, corporate events, flagship stores: they capture attention immediately from the main aisle and form a key element of your brand's visual identity in any open space.
Our range covers the main market solutions: rollup banners with telescopic pole for compact retractable communications (the essential tool for mobile sales teams), L-banners with L-frame structure for quick and stable setup, standard totems with aluminium frame for event presentations, LED light totems for maximum visual impact in low-light environments or premium settings.
The major advantage of banners and totems is their exceptional portability. A standard rollup fits in a shoulder carry bag weighing less than 4 kg, deploys in 30 seconds without tools and packs away just as quickly. This makes it an essential tool for travelling sales professionals, mobile trainers and exhibitors attending multiple trade shows each month. The L-banner offers even simpler setup.
All our banners and totems are fully customisable to match your brand guidelines: high-definition digital printing on polyester or polypropylene fabric, photographic resolution (1440 dpi), faithful Pantone colour matching, ability to integrate high-definition photos, vector logos and complex gradients. Our in-house studio supports layout design from your brief or source files.
Market standard formats are available: 85 x 200 cm for compact rollups (the most widespread format), 100 x 200 cm for enhanced visual impact, 150 x 200 cm for event presentations, specific formats on request for special requirements. The 2-metre height ensures visibility above head height in high-traffic environments.
Banners and totems are part of our complete indoor display range. For event presentations requiring more substantial structures, consult our aluminium frame fabric stands. Delivery within 7 to 12 working days in France, Belgium, Luxembourg, Netherlands and Germany following graphic proof approval.
For nomadic salespeople and trainers on the move, the rollup is the essential communication tool: easy transport in a 4 kg shoulder bag, deployment in 30 seconds without tools, clear promotion of your commercial offer or training support. A professional salesperson equipped with a rollup to his charter immediately gains credibility with a prospect.
For multi-city sales tours, plan 2-3 complementary rollups: a generic company presentation rollup + 1-2 thematic rollups depending on the target of each meeting. This versatile kit fits in the trunk of a private vehicle. Complete with a portable brochure holder for distributing detailed documentation to prospects.
On a trade show stand, the imposing 150x200 cm totems or LED light totems catch the eye from the main aisle and highlight your brand from afar in the visual hubbub of a trade show. This distance visibility often makes the difference between a visitor who passes by and a qualified prospect who enters to engage in discussion on your stand.
For a coherent event system, combine several elements: a tubular stand background for the main presence, 2-3 corner totems for distance visibility, strap guide posts to structure the reception area. This multi-element strategy transforms a bare location into a truly memorable branded space.
The kakemonos and advertising totems allow you to effectively disseminate your commercial messages, promote your brand or guide your visitors thanks to an impactful vertical presentation. Positioned in reception halls, at trade shows, in shopping malls or sales areas, they create a strong visual focal point while occupying a very small floor space.
Particularly sought after by companies, exhibitors, traders and event organizers, these portable display supports bring together a wide variety of solutions: rollups, L-banners, X-banners, standard totems as well as LED light totems. Light, robust and delivered with their carrying bags, they are distinguished by their great ease of assembly without tools and allow simple renewal of the printed visual throughout your promotional campaigns.
Find below all the answers to your questions about the selection of formats, the choice of canvases and structures, the lighting and the personalization of your kakemonos and advertising totems.
Kakemono comes from the Japanese kakejiku, a painted scroll that is hung on the wall. In visual communication, it designates a large format vertical display support: a flexible printed canvas, deployed on a roll-up, stretched on a structure (X-banner, L-banner) or suspended. It is also called banner or vertical banner. Lightweight and assembled in seconds, it equips exhibition stands, trade shows, display cases and reception halls.
The kakemono is the family of flexible vertical display supports. The roll-up is the cassette version: the canvas rolls up in a base on the ground and is deployed by traction on a pole, which makes it the most common format on the stands. Other variations are the X-banner and the L-banner with stretched canvas, the hanging kakemono and the advertising totem with a rigid structure.
The rollup is a roll-up support with a telescopic pole: visual printed on fabric unrolls from the bottom, vertical pole maintains tension. Compact format for transport (4 kg bag). The L-banner has an L-shaped structure: visual stretched between a horizontal bar at the bottom and a vertical bar at the back, more stable but less compact. The totem is an imposing aluminum structure (often visible from both sides), more visually impactful but more cumbersome to transport. Choice according to your priority use.
The assembly of a standard rollup takes 30 to 60 seconds for an experienced user. Take out of the bag, unfold the base, unroll the visual from the top, attach the telescopic pole, lock. No tools required. Disassembly is similar: unlock the mast, roll up the display, put it in the bag. This speed makes rollup the ideal tool for nomadic salespeople with several meetings per day or presentations on multiple sites.
The most common standard format is 85 x 200 cm: an excellent compromise between visual impact and compact transport. For a reinforced impact on a large stand or hall, go up to 100 x 200 cm or even 150 x 200 cm (which becomes a real totem). For very large halls and events, tailor-made formats up to 200 x 250 cm are possible. The height of 2 meters remains optimal in the majority of contexts (overhead visibility in a walk-through environment).
For an optimal professional rendering, provide your visual in 100 dpi resolution at real size (i.e. approximately 30 megapixels for an 85x200 cm rollup). High definition PDF, vector AI or uncompressed TIFF format. For visuals containing photos, anticipate a source definition of at least 150 dpi. Our in-house studio can adapt your source files or create the visual entirely from your brief and your graphic charter.
The telescopic mast is generally the main wearing part of a rollup. In the event of failure after several hundred uses, replacement masts are available individually, compatible with the majority of standard rollups. The printed visual can be retained and associated with the new mast at a reduced cost. This modularity considerably extends the practical life of your rollup beyond the initial life of the original mast.
Yes, several models allow the replacement of the printed visual without changing the structure: the visual is attached with adhesive tape or a clip to the telescopic mast, and can be removed and then replaced with a new one. This modularity is valuable for salespeople who change commercial campaigns (new product, new offer, new season) while maintaining the existing rollup structure. The cost of the new visual is much lower than that of a complete new rollup.
The standard rollups are designed for indoor use. For occasional outdoor use (entertainment, outdoor event), it is absolutely necessary to use a specific outdoor model: reinforced wind-resistant weighted base, anti-UV treated fabric, stiffened mast. Never use an indoor rollup outdoors: the slightest gust of wind overturns it with risk of falling and damage. For permanent outdoor communication, choose our flags and oriflammes specifically designed for this use.
A standard 85x200 cm rollup with its transport bag weighs 3 to 4.5 kg depending on the model and the quality of the structure. This lightness allows easy transport in a shoulder bag, ideal for nomadic salespeople. For larger totems (100x200, 150x200), the weight increases to 5-7 kg, transport in a wheeled bag recommended. All our models include a reinforced carrying bag with handle and shoulder strap.
For a rollup with a visual printed on your charter, allow 5 to 8 working days of production after validation of the graphic proof. Urgent orders can be processed express within 3 days on request, at an additional cost. For serial orders (equipment of a sales force, multi-site deployment), our salespeople establish a dedicated logistics schedule with decreasing rates. Systematically anticipate the delay in relation to your planned date of use.
Can't find the answer to your question ?
The choice between rollup, L-banner, standard totem or illuminated totem depends on several operational criteria: frequency of use, context (permanent interior vs. one-off events), expected level of prestige, budget and logistical constraints. A few simple rules allow you to choose wisely.
For nomadic salespeople making several trips per week (training, customer meetings, regional trade shows), the standard 85x200 cm rollup is the optimal investment: easy transport (4 kg shoulder bag), deployment in 30 seconds, customization to your charter. Count 80-150€ for a professional quality model which lasts 3-5 years in intensive use.
For regular exhibitors at trade shows (5+ trade shows per year), consider the more imposing and impactful standard totem: 100x200 cm or 150x200 cm for a stronger visual presence on the stand. The cost is slightly higher (150-300€) but the professional perception generated justifies the investment. Combine with a tubular stand base for a coherent universe.
For premium environments (high-end hotels, gourmet restaurants, institutional conferences), the LED light totem radically transforms perception in the evening and in poorly lit spaces. The investment is higher (300-600€) but the exceptional visual impact justifies the additional cost for suitable contexts.
For permanent indoor presentations (company hall, reception), the L-banner offers excellent long-term visual stability at a moderate cost. Its L-shaped structure provides a more elegant presence than a classic roll-up while remaining removable for possible movement.
Finally, think about complementary accessories: reinforced carrying bag for intensive nomadic use, clip-on LED projector for poorly lit environments, additional weighted foot for very ventilated areas. These modest investments considerably extend the practical lifespan and visual impact of your kakemono or totem.
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